Singapore has raised 74% of expenditure in the online Advertising sector.

Day by day online advertisement is getting demandable in the world. In 2011 Singapore spent 135 million sin: dollar. According to IAB’s (International Advertizing Bureau South Asia) Singaporean Economic Service Sectors are spending a huge amount for online advertisement equivalent to 11.5 million Singaporean dollars.

Then comes the travel and living sector which spent 11.4 million sin: dollar for online advertisement.

From their government sectors have increased almost 74% expenditure more than the previous year.

In second six months they have spent 25% more which is similar to 15.3 million sin: dollar.

IAB chairman Loren predicts that the demand of online advertizing in Singapore will reach 100 million sin: dollar within this year.

However this amount is only 8% of the total budget of Singapore. In this way other nation spends in this percentage, Britain=33%, Tokyo=21%, Australia=19%, USA=18%. But China spends only 6% in online advertisement.


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